An example of SEO company marketing tactics by emailing and calling multiple website owners all day long and giving them standard replies.
[SEO Company] I hope you are well and you had a great week! Sorry it took us a while, but I have now got your prepared analysis and proposal and some summary points below:
The ranking report shows your currently visibility on Google for keywords we see as being important for you to rank well for in order to enjoy success through the website. You do have some good positions across the board, but still lots of room for improvement.
The campaign would begin with us doing a thorough audit of the website and providing you with a comprehensive report highlighting all issues and our recommended fixes – We can, with your approval, then implement all critical coding fixes (blocking pages, getting rid of broken links, duplicate pages and updating your sitemap and robots.txt file) – Following this we can support with updating Meta Tags, Header Tags and content on your main ‘money’ landing pages of the website – the pages that will bring in traffic to your website and generate enquiries.
Following making improvements to your website and adding value to your domain, we suggest using our support to continue growing your brand online and increasing your popularity and authority for ‘diving in Phuket’ related search queries – This will continue to give you competitive edge on your competition online and keep you ranking at the top of Google search results.
A good testimonial for you to call would be from our Essex based Photographers on our portfolio as we have got them ranking higher in Google and increased their direct sales which was the reason they started working with us in the first. I have packaged months 1 & 2 together in the quote but this sum can be paid in 2 monthly installments so staying within your budget limits.
I hope you like the proposal and understand it – Please let me know if you have any questions or if anything is unclear at all and I look forward to hearing from you soon.
[Website Owner] Great and really appreciate this so thank you for proposal, having looked at your proposal I still believe the cost for the first two months and then the monthly payements for 10 months thereafter is high. The site has only been live for for 9 months, my local admin team here are doing some work on the site daily and updating our news section so we will see what results we get in house first before we decide to oursource our SEO to a local Essex Company like yours. We are improving our rankings and visitor numbers all the time with the guidance of friends that know some SEO we are finding it quite interesting learning.
[SEO Company] Thank you very much for your initial feedback and please let me know if you would like me to call again to go over the details within the proposal with you to make sure you understand how we will be adding value to the website. I do understand that the investment does sound high but when you start working with us you will see that it is a worthwhile investment as we will be able to help you to increase the business you get online and this will be paying for the SEO investment and making you more on top. This is how our service works and if we couldn’t achieve this for clients our business would not survive.
Can I ask how many extra clients you would need to take on each month to make this monthly investment worthwhile?
Please do speak with the business owners that we have dealt with previously when you get a chance, we worked together for over a year and he was very happy with the service and results, and if I am right, you being located in Essex should be able to attract more business than they did (search volumes are higher for Essex related terms than they are for the Kent).
Thanks again for your email and I hope that you do achieve success with your in-house efforts, feel free to get in touch also if there is anything that you might want to ask me related to what you are doing. Perhaps I can offer some input that will help and of course would not charge for some advice like this.